Gerald Levert
(Timeless Soul - November 2004)
Who’s the first person that comes to mind when you mention smooth R&B grooves? And who has a voice that makes the ladies melt like butter? C’mon, we could only be talking about Mr. G Spot himself, Gerald Levert. The legendary multi platinum-selling artist, with a discography that has captured a wide and loyal fan base from generation to generation, took time from his busy schedule to talk to us about his career and offer some words of wisdom.
For those of you possibly living under a rock, Gerald Levert catapulted himself to the R&B sensation title with his debut as the Lead singer in Levert in 1985. In 1991 Gerald proved that he was just as enigmatic by becoming a triple threat (songwriter, performer and producer)with his solo debut, Private Line. Whether he’s apart of a group or shining as a solo artist, Gerald Levert has not only maintained his signature smooth as velvet voice and heart felt lyrics but has proven his longevity with a career that spans nearly 20 years. And now, he’s back with a new album Do I Speak For The World. With an industry inundated with inflated egos, one-hit wonders and marginal talent, it is definitely refreshing to speak with a true musical legend with humility and respect for others, regardless of their status level in the entertainment industry…curious? Read On!
Dori: First I have to say how honored I am to be able to have this interview with you! I’ve grown up on your music and I’m so excited to talk with you today. So, I’m sure everyone wants to know what your inspiration is for your new album Do I Speak For The World?
Gerald Levert: Well this is definitely a different album from those which my fans are used to. This one is more of a coming of age story. My experiences are different now and I’ve become more aware of issues in society. Like before, most of my music was predominantly romantic. But now I have teenage children. [Chuckles] Which makes me want to create music that will set more of an example. That’s not to say that I won’t ever sing a love song, but maybe not to the extent that I have in the past.
Dori: I can definitely understand that! From one artist to another I have to say that I really admire your ability to maintain your craft and be consistent in your trade. So, in the current industry where marketability has become a stronger factor than actual talent, how do you continue to be authentic?
GL: I mainly focus on my performance and my ability to transition with The times without losing my true self. I look to Quincy Jones as my form of inspiration because he came into the industry with his own sound and style. But, he wasn’t afraid to work with other new or different artists like Michael Jackson and incorporate aspects of their new sound so that he could continue to be relevant. And that’s the key, you have to be open to new sounds and spots in order to make it your own. Plus, you have to keep studying the craft so that you’re always on the cutting edge.
Dori: That is so true…so, not to get heavy and formal…but the ladies would like to know if you’re single or dating or looking... [Chuckling Softly]
GL: [Laughs] I like to say that I’m patient…I’ve been with many different people, even engaged at one time. But I think the most important thing now is that I’m looking to be very equally yoked.
Dori: Hmmmm so then you’re very single and not dating anyone?! [Laughing]
GL: [Pauses…. Laughs] Hmmm I would say that I’m dating but not serious. [More laughter] I haven’t met someone who has been able to successfully compete with my music, which has always come first so far. When I meet someone who can make music second, then it’ll be serious.
Dori: Okay… So you’ve worked with so many different artists during your career, is there anyone that you consider your favorite person to work with?
GL: There’s no one that I’ve hated working with. Almost everyone in this industry is temperamental but the key is in knowing how to work with or around those personalities. I’ve always believed that you should never burn your bridges because you never know when you have to work with that person again.
Dori: Wow, how do you stay so grounded! I’ve talked to indie artists who seem to already have the inflated egos and you have an amazing career yet you’re so down to earth!
GL: [Laughter] Well, I feel that I’ve been so blessed to be given the talents that I have that I should truly respect them rather than abuse them. Plus, I grew up watching my father working in entertainment. And he taught me how to be real, how to stay consistent to myself and most Importantly, to never burn my bridges.
Dori: So, everyone knows that you’re a mastermind at music, and we want to know…is LSG (Levert, Sweat, Gill) ever coming back! I loved the music and I think fans would agree, we would love to see a reunion!
GL: Well…if the opportunity presents itself, I would definitely be up for it. Many people didn’t realize that we actually did put out a second album, but it didn’t have as much success as the first album. I think that part of that is due to the fact that we were all more focused on our independent projects rather than the group project…but I’m definitely up for doing another LSG album.
Dori: So one last question for you…do you have any words of advice or guidance for up and coming artists?
GL: Patience and studying. This isn’t an industry with overnight success. It may look like that to the public, but it’s really a lot of “hurry up and wait”. And while you’re being patient, study on the trade. Make a note of what’s current for the times, and blend that with your own style. This keeps you successful and relevant. I feel that a lot of my success is due to the fact that I was blessed to stay current with the times and trends.
Dori: Wow, I’m so blown away by this interview! I just have to say thank you so much for taking the time out of your busy schedule to speak with me. Thank you so much! [Laughs]
GL: Not at all…thank you, this has been one of the best interviews I’ve had all day!
Gerald Levert’s new album Do I Speak For The World…Drops on November 30.
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