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Creating A More Fashion Forward New York






January is the Start Fresh Month!

It's 2008 you guys! Yay! But now that we've all had our champagne fix it's time for us to focus on how you're going to make '08 better than '07. Yup, it's time to crack out that pen and paper (or computer for the more tech advanced) and come up with a list of career and lifestyle "to-do's" that can't be put off any longer. So, go make that list and post it somewhere that you'll see it all day long and remember to make your goals into your reality!!


Up Next This Season on Big Apple Style...



It might be chilly or spring like outside, but you can always use a change of scenery! Whether you're going to some distant beachy locale or just taking a trip to see some of the hot spots in your own neck of the woods, we'll make sure that you know about it. For the rest of this season, BAS' focus will be to bring you the best ideas for vacation get aways. From casinos in Jersey, breweries in upstate New York to tropical islands off the southern coast of the US, we'll highlight the best places and the best bang for your buck!


"TY KU"
(The Ultimate in Sophistication)


Now that it's summer time, it's time to broaden our cocktail horizons to include exotic, refreshing and unique drinks that you won't see everyday and at every watering hole. Rather than relying on your typical rum or vodka, take a walk on the exotic and refined side, and explore the invigorating flavor of TY KU. TY KU is a sake liquer infused with the flavors of over twenty ingredients varying from natural aphrodisiacs, healthy supplements and many fruit extracts. All of these combine to create a liquer experience which is ideal on the rocks or in any of the innovative mixed cocktail recipes which are featured on their website, www.trytyku.com.

For those of us who love our libations but don't enjoy that typical bite associated with them, TY KU is a welcome change. As is expected of sake, the normal "alcohol bite" found in other types of alcohol is thankfully missing. However, TY KU takes sake one step further by transforming the tradition sake concept. Normally, sake is considered a self contained "sipping shot" beverage. Cocktail lovers who love their sake mixed and were previously forced to only have a saketini, now have an alternative with TY KU which offers an entirely self contained sale mixed cocktail beverage. On the rocks, TY KU creates a sweet flavor that blends numerous fruit tones such as Asian pears, pomegranate, different berry flavors, and plum with natural ginseng (a natural energy booster) and damiana (a natural aphrodisiac). In addition, TY KU mixes well with other beverages both alcoholic and non-alcoholic.

Libation-philes seeking the perfect cocktail for any time of day will fall in love with TY KU, which offers a variety of surprisingly simple cocktail recipes perfect for brunch, elite dinner parties and "just because" or "girls/guys night out" events. Pair TY KU with champagne to create a "Royal TY KU" for a perfect and easy brunch cocktail. For the ideal dinner party cocktail, combine TY KU with melon flavored vodka, a splash of pomegranate syrup and fresh lime juice to create the "Cherry Blossom". Serve in a traditional or creative martini glasses and garnish with flowers or lime twists to truly wow your dinner guests. Make them think you're a master bartender on the low and "conveniently" forget to mention that you found the recipe at TY KU's website.

Adding to the sophistication of the TY KU experience is its innovative presentation. Each limited edition 750mL bottle (available only in New York and Nevada) is shaped like a pyramid and sits on a patented base that illuminates the bottle when activated and lifted from a surface. If you're interested in upgrading your cocktail repartee from Jungle Juice and plain beer, then TY KU is a "must have" for your personal enjoyment or event. If you prefer the pop and sizzle of the nightlife scene, TY KU can be found at Butter, Marquee and 77 in Manhattan. For the truly relaxed crowd that believes in entertaining in private, TY KU can be found at various spirits retailers in the tri-state area, with New York retailers offering the special limited edition lighted base bottles. For more recipes, TY KU events and to join in the new sophistication in libations, visit www.trytyku.com.



The Big Apple Style Shop Is Now Open!




It's finally here! A way for you to express your stylish personality wherever you are...at home, in the office, or on the go! BAS has finally unveiled our own store carrying our line of logo'ed goodies for you and other stylish fashionistas and metropolitan cool kids to enjoy! Just click on to our BAS Shop and add more style to your life!


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January's Letter From The Editor


Say goodbye to this old version of Big Apple Style! Soon we'll be rolling out the new and improved version of Big Apple Style! Thanks to a much needed infusion in the art department, Big Apple Style is streamlining their look and making it easier for you to get the fashion and lifestyle fix that you need!

In other news, December was an amazing month for us and we want to thank all the people (staff, readers, vendors and interviewees) who made it possible! For starters, as we promised, we launched our bimonthly BAS Meet 'N Greet Saturday bowling parties at 300 Lanes at the uber hot Chelsea Piers with wild success! Already we have enough new content slated to release to keep us busy well into next September. Meaning that our readers will always have a reason to check back regularly as we will now be updating our content much more frequently to accomodate all the materials submissions that we've received.

As a heads up for what you can expect for this issue, we're going to begin rolling out our "Hot & Sophisticated" Segment which will begin airing on our "Everyday Style" channel. You can expect to read our reviews of some of the new cutting edge spirits that were showcased at last month's International Bar Show, new fashion collectives here in NYC as well as more local venue, artist and musician highlights. You asked for a more interactive ezine and we've promised to give it to you. And as quick teaser...keep a look out for what's to come this Spring as Big Apple Style begins to shine a light on what's hot in our town - NYC!

In the meantime, stay tuned to us on our site and our myspace page
.
And as always....

Don't say you were the last to hear about it!
Dori :)



"The Do's and Don'ts of First Impressions"
(How not to wipe out when meeting for the first time)


My mother used to always tell me that "there was a broken cup for every broken saucer". As a child I never quite understood this and always assumed she was making a snarky remark about how some people are just odd and will eventually find their own way. However, as I grow older, I realized that this remark can actually apply to everyone! We all have odd things about us that not only make us unique but can build character as well. However, in the quest to meet people, some of those odd "isms" that are interesting may not necessarily present themselves well on first encounters. And, as I help people through date coaching, I've noticed so many people (male and female) making obvious blunders that can make or break that first impression. So, to help people with those first meeting jitters, here is a brief list of some much needed do's and don'ts for first introductions.

Stay Positive!
You just met someone, so why are you regaling them with tales of how you almost got evicted (or worse)? First impressions in dating are no different than if you were going for a new job. You wouldn't tell your would be new employer about how you suffered from stress attacks at your old job and are now looking for something less stressful right? That would be career suicide, yet people do this all the time on first dates or meetings. Keep it light is the rule to follow. The first date or meeting is your opportunity to sell the positive qualities that make you appealing to be in a relationship. Don't sabotage that!

Don’t Compare!
You're out looking for Mr./Ms. Right, yet Mr./Ms. Wrong Ex keeps popping up in your conversation...danger ahead. Constant comparison or idle conversation about your ex tells the potential newbie in your life that you're not ready to jump back into the dating pool so soon.

Keep It Light…Explained
As an aside to "stay positive", please make sure to keep it light as well! Initial meetings aren't the place to begin dreaming about royal weddings and the 2.5 children and toy dog you can own in the future. No one wants to feel overwhelmed and this is a surefire way to make your intended feel this way. I once went on a blind date with a man who kept referencing his desire to have me meet his mother. Obviously, there was never a second date.

Be Engaging!
Of course you want to put your best foot forward but part of doing that is through engaging your date. No one wants to feel like they're sitting with a self absorbed individual. So, if you never ask questions about your date, you aren't putting your best foot forward. No one is saying you have to ask people deep and probing questions. But safe topics like "where are you from", "what do you do" can go a long way. Give a person the opportunity to talk about themselves and they'll be very happy.

Body Talk
I know your mother told you this but, sit up straight, look your date in the eyes and...smile! Nothing projects your true feelings better than your body language. If you're slouched over, mumbling, staring at your shoes and biting your lip, you're making it harder for your date to really get to know you. Don't assume that people are going to want to work to get to know the real you. Initial impressions are created instantly and once created, you may not have the chance again to explain away your bad body behavior.

Remember to Breathe!
Of course we all get nervous, but the difference between those who play it off and those who can't is the inability to acknowledge that nervousness and relax. If you feel yourself tensing up, that's the time to give the floor to your date. They're probably just as nervous as you are, so nothing is wrong in admitting it and laughing it off. Don't make this more complicated than it has to be! He/she isn't the only person out there...if this doesn't work it's ok to not dwell on it and move on!



Big Apple Style is a subsidiary of Fuerte Moda Group.